Celebrating Paper Packaging’s Renewability and Recyclability at PACK EXPO 2024!

The paper packaging industry was front and center at Pack Expo’s Sustainability Central with a fully corrugated and nature-themed exhibit that drew attention and selfies!  

Our goal was to share paper packaging’s healthy and sustainable forest story and build awareness for the Box to Nature residential recycling symbol designed to remind consumers to recycle their e-commerce packaging and make recycling them second nature.  

Pack Expo attendees looking at P+PB's booth
second nature booth at pack expo with crow od people in front
Sarah Speaking Pack Expo 2024

Sarah Meiburg, Director, Box to Nature Program delivers presentation on How Packaging Can Connect, Motivate and Help the Planet!

MAKING A STATEMENT AT THE INDUSTRY'S PREMIER EVENT

In 2022, we launched our residential recycling initiative, Box to Nature, at the packaging industry’s largest event by transporting brands and manufacturers to a future where nature and people live in harmony. 

Taking the power of corrugated to new levels, we created a to-scale, fully corrugated Box to Nature DeLorean – ready to travel to the future! A VR experience put people in the driver’s seat, sending them through a wormhole into a sustainable future to learn why they should participate in the program.

About the Program

women opening cardboard box that has the box to nature mark on it

More boxes than ever are being shipped to residences, putting more responsibility on consumers to recycle so that the industry gets fiber back to make more boxes. The Box to Nature program provides an easy way to encourage consumers to recycle every time right from the box shipped to them.

With the simple, clear and informative Box to Nature mark, consumers learn how easy it is to recycle their box. A QR code drives them to an educational experience where they can learn to become super recyclers!

Committing to Enabling a Sustainable Future

E-commerce has changed the game. We all own the responsibility for the planet’s sustainability – buy 62% of consumers expect brands and the government to take more ownership. The Box to Nature mark amplifies your brand’s own sustainability story and shows that you are part of the solution.

We are committed to get the Box to Nature mark on every box shipped to residences across America to successfully influence mass behavioral change and increase residential recycling rates from 40%. In fact, 75% of consumers tested agree they would be more likely to recycle after seeing the message.

Join us in realizing our vision for a sustainable future by getting consumers to be part of the solution too!

75%

GET THE BOX TO NATURE MARK

Make sure the Box to Nature mark is on the boxes you will send to your customers. Contact your box supplier today to learn how you can be a part of this program.

Contact us to learn more at box2nature@paperandpackaging.org

B2N MARK

ABOUT THE PAPER AND PACKAGING BOARD

The Box to Nature program is an industry-level effort, led by the Paper and Packaging Board. Our goal is to build preference and a favorable marketplace for paper and paper-based packaging. Funded by 48 U.S. manufacturers and importers of paper products, and overseen by the USDA, we have sponsored this industry-funded program and a consumer sustainability initiative to engage customer and drive real change. Learn more about the Paper and Packaging Board.